For over 25 years, Bemco Electrics has been a trusted name in the electrical industry across the South East.
As the company expanded its services into Air Conditioning, Plumbing, Facilities Management and Security it became essential to reflect this evolution through a new and captivating brand identity.
Understanding the growth objectives of the business, BISON embarked on a customer-centric approach, creating a range of innovative brand design concepts.
Through super-imposed images and mock-ups, BISON enabled the BEMCO team to visualise each example of the brand, ensuring a perfect fit.
With the design concept approved and PANTONE colours agreed, it was time to bring BEMCO’s new brand to life. BISON seamlessly rolled out the rebranding across office graphics, signage, fleet graphics, and digital print. Vans were handled on a rolling basis, ensuring minimal disruption to BEMCO’s operations.
Once the fleet graphics were completed, the dedicated BISON team visited the site to install the office signage. This included striking built-up 3D signage for outside and in reception areas, along with cut-contour brand elements on the windows, amplifying the brand’s presence.
We’ve worked hard to shape BEMCO into what we envisioned, but our outdated image didn’t reflect our true potential. That’s why we embarked on this transformative journey. We wanted our brand to be customer-facing, to be taken seriously, and to complete the puzzle we’ve been building.
After hearing about BISON through recommendations, we reached out and were immediately impressed by their energy and enthusiasm. They understood our vision and helped us navigate the path to success. Now, our brand exudes class and style, capturing the essence of our company.
“Now, our brand exudes class and style, capturing the essence of our company”
BISON took BEMCO‘s branding and took it to the next level. Every touch point is consistent, from the branded vehicle graphics to the branded office signage which is important, especially when brand consistency can increase revenue by up to 23%*!
*Lucid Press